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This was a great week for marketing! It seems like everyone got their groove back all of a sudden after a long holiday. The keyboards were cranking and the resources were pouring out at top speed. This week I focused on blogs that provide practical suggestions and actionable ideas. You may want to drag up a chair and get a mug of something hot because you’ll find plenty of tips you can start using right now.
8 Reasons Your Page Isn’t Being Liked On Facebook
Written by Mandy Edwards
You know Facebook has rules about how you can use your business page Timeline but do you really follow them? You know you have to engage your audience but do you really try? If you’re wondering why your fan count is hovering somewhere in the double digits, Mandy has some answers for you. And with Facebook cracking down on its own rules, you may want to brush up and make sure you’re “doing it right.”
How Evernote Has Made Me A More Productive Blogger
Written by Chris Dyson
You may know how I feel about Evernote (love!) so I was glad to find this really useful primer on using Evernote to help manage and organize my blogging thoughts and resources. Chris has some really practical advice on using templates, setting up IFTTT actions and using the web clipper. Add one or two of these tricks to your repertoire and you’ll wonder how you ever lived without them.
Keyword Research: How To Find Long Tail Keywords
Written by Philip A.
We talked about choosing the right keywords for your site this week, so I thought this was a great follow up. Philip hits some of the points we did, about using a research tool to find relevant keywords, but he takes it a step further with a great tip for rating competition that I wish I had written myself! I’ll let you read his post to get it all and absorb all of his very thorough tips.
The Importance Of Setting Fixed Goals To Achieve Results
Written by Jason Eng
Goals get discussed a lot but how often do they really get defined? And how well? This is a post after my own heart. Jason uses an analogy about setting goals while training for a race to show just how important they are to your success. He makes three super important points about how to set goals and it’s advice you can use right now, whether you want to make a personal change or grow your business.
20 Minutes A Day For Social Networking
Written by Andy Nathan
I bet you’ve had at least one moment when you’ve felt like there are so many social networks that you simply don’t have enough time to be there – even if you knew where to be! The biggest challenge is knowing where to start. Andy lays out a simple schedule for managing your social presence by balancing replies with creating content and networking. The point is not to follow this schedule, but to use it as a springboard to plan your own. Sometimes all you need is the blueprint to get started.
Bonus: How To Beat The Blogging Cliché Blues
Written by Carol Lynn Rivera as a guest for Adrienne Smith
Yes, I’m cheating. I wrote this one, but since you may not hang on my every move I figured I’d share it with you here. Adrienne was gracious enough to let me post on her blog and if you know anything about Adrienne she is super picky about who gets to do that! So I was honored to be featured and at last count we hit triple digits of comments from people who could relate to the frustration of getting tired advice. While you’re there, read some of what Adrienne has to say because she’s a smart, down-to-earth lady who always offers real advice and is masterful at connecting with her audience to find out what they really want to know.
Double Bonus: The Secret Way To Grow A Successful Business Really Fast With No Effort At All*
Written by Carol Lynn Rivera as a guest for Tea Silvestre
It was a busy writing week for me! I had not one, but two guest posts featured on great blogs. If you don’t know Tea, you should. She’s one of the smartest marketers I know and she not only runs a blog and a marketing business but she’s the mastermind behind the Slow Marketing movement and the host of the incredibly forward-thinking Prosperity’s Kitchen where she runs a marketing eCourse as a reality TV game show. To be featured on her blog is a real honor so I had to deliver the goods! I do a little myth busting in this post and give you some alternatives to the “get rich quick” thinking that’s so prevalent.
How are these wrapups working out for you? Do you find them useful? I’d love to get your thoughts on what you like or don’t like and how I can make this wrapup even better!