Top Marketing Blogs This Week: Promoting Your Blog Post, Designing A Logo And More

{Web.Search.Social} Marketing Roundup

There are some super practical posts in this week’s roundup that should get you trying new things right away. And there are a couple of posts that will get you thinking a bit more deeply about your business and marketing. Enjoy them all, there’s something to learn in each!

Sylviane Nuccio20+ Ways To Promote The Heck Of Your Blog Post

Written by Sylviane Nuccio

Put this on the “practical” list. This post is chock full of promotional goodness. Even if you think you know it all, I bet Sylviane has at least one extra thing up her sleeve. I’m all about promotion but some of these were even new to me. If you haven’t gotten serious about promoting your blog (beyond the usual suspects) then this will be a great resource. And even if you’ve heard it all before, sometimes it helps to have a collection of reminders that make you say, “Oh yeah, I should have been doing that!”

Read the article at sylvianenuccio.com and follow Sylviane on Twitter @SylvianeNuccio

Eric KarjaluotoDesign The Logo Last

Written by Eric Karjaluoto

And here’s a post that will make you think… more specifically, about your logo. This post is good for designers and DIYers and it’s good for anyone thinking about designing a new logo. Eric takes what has become common wisdom about logos (they’re all about reflecting the deepest meaning of our brands and conveying all sorts of emotions and messages) and pretty much smashes it to pieces. In a good way. To quote Eric, “The sole task of any logo/wordmark is to help the audience identify the owner of this mark. That is all.” What? No grand visions? No deep meaning? Read the rest of the post to get a bit of a reality check. Whether you agree or disagree, there’s food for thought here. And it may just save you a lot of time and mental anguish in the end.

Read the article at erickarjaluoto.com and follow Eric on Twitter @karj

Michele WelchTackle Your To-Be List – Not Your To-Do List

 Written by Michele Welch

If you don’t spend most days running around trying to get things done and hoping to finally cross them off your to-do list… well, then you’re either superhuman or lying! But instead of being so busy trying to be productive with tasks, Michele wants us to do something completely different. She wants us to think – not about what we have to do – but about what we want to be. What an interesting idea! It’s a bit like working “on” your business instead of “in” it except this time you’re going to be working “on” yourself. If you focus on the type of person you want to be and the characteristics you want to exude in every breath, you may just find the rest of it falling into place.

Read the article at theedgecode.com and follow Michele on Twitter @Michele_Welch

Ben BardenHow To Lower The Bounce Rate On Your Blog

Written by Ben Barden

Well who doesn’t want to do THAT? Now that Google has taken away keywords in our analytics (ugh), it’s that much harder to tell how people got to our sites. So when we do get them there, wouldn’t it be awesome to keep them there? There are some pretty simple ways to do that, which you can implement almost immediately, and Ben tells you exactly what to do to encourage your readers to keep on reading. I’ve found that his number 5 has worked well here on this site… but you’ll just have to read more to find out what it is.

Read the article at quickblogtips.com and follow Ben on Twitter @benbarden

Gazalla GayaLocal SEO: How You Can Benefit From These Exciting Changes

Written by Gazalla Gaya

So you know there has been a bit of upheaval over at Google and a lot of small businesses have been lamenting their loss of search rank. But that doesn’t mean we’re out of the game. In fact, if you’re a local business, there are some things you can do to take advantage of search in unique ways. You just have to know what and how! In this post, Gazalla gives you a great overview of some local SEO tactics you can try. Not only does she give you the “how” but the more important “why”. Give this one a read and make sure that you do everything you can to stack the ever-changing (and often frustrating) game of search in your favor.

Read the article at webcontentblog.com and follow Gazalla on Twitter @gazalla

Which one of these left you with some ideas to try? Did any make you really start thinking about your marketing? Let me know!

Carol Lynn Rivera

Carol Lynn Rivera

I'm a business owner, content creator, podcaster and marketer. In 1999 I founded Rahvalor Interactive, a web and creative services production studio, with my husband and business partner Ralph. In 2011 we created Web.Search.Social, a consulting and marketing service line for small businesses. We also cohost the Web.Search.Social Podcast where we challenge the status quo of marketing and the Carbon Based Business Units podcast where we talk about the human side of being an entrepreneur. On any given day I wear the hat of project manager, consultant, social media manager and content marketer. My true passion is writing and in my spare time I'm busy planning my early retirement to Barcelona as a famous and wealthy novelist.
Carol Lynn Rivera
Carol Lynn Rivera
  • Hi Carol,

    Lovely share! I really enjoy Ben’s post. Very mind blowing 🙂

    Appreciate it!

    *p/s have a great weekend 😀

    Reginald

    • Carol Lynn Rivera

      Glad you enjoyed that one! I hope it gave you some good ideas to try out. You have a great weekend too 🙂

  • Sylviane Nuccio

    Wow, Carol!!!

    Lucky me 🙂 Adrienne shared my post this past Thursday and now you!!!

    Thank you so much. I just left a comment on your previous post before I even saw this. Great surprise.

    I will also do my best to check the other guys.

    Thanks so much.

    • Carol Lynn Rivera

      How funny that both of us shared the same post of yours! So it must really have been a good one 🙂 I’m sure a lot of people will find it helpful. There are so many ideas you gave that people can use easily, they would be crazy not to!

  • I have seen both Sylviane’s and Ben’s blog posts 😀

    I missed a lot of recent posts at Michele’s blog. Not sure how, I must have removed her blog accidentally from my feed reader (I just thought she didn’t publish any new articles). So, thanks for that 😉

    Thanks for the resource on logo too 😉 It is very helpful since I am working behind the stages for my upcoming blog.

    Thank you sharing all the resources, Carol. Hope you having a great weekend!

    • Carol Lynn Rivera

      I’m glad you liked these! It’s awesome how the good posts make the rounds. I hope you find the logo one interesting. It was a perspective that is not what you usually hear, so worth reading!

  • Hi Carol,

    Sorry for the late response, but thank you for the shout out!! And thanks for introducing these other bloggers. I can’t wait to explore their sites. 😉

    Stay awesome my darling!

    • Carol Lynn Rivera

      You’re welcome, I really enjoyed your take on “the list”!