This Podcast Is Worth One-Point-Seven Trillion Dollars But You Can Have It For Free

This Podcast Is Worth One-Point-Seven Trillion Dollars But You Can Have It For Free
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Show Notes

In today’s episode we revisit our conversation about SEO from last week because I call Ralph out on the fact that he said he had a “big objection” to the article we discussed but never ‘fessed up to what that was. And that takes on a whole life of its own.

In This Episode We Talk About

  • How a recorder saved our marriage.
  • When popups on websites are useful and when they’re really, really annoying.
  • When discount pricing goes from a useful marketing tactic to a questionably scammy psychology game.
  • The idea of letting your customers help create your brand experience.
  • And more stuff about how to pronounce Moleskine plus our super secret method for segmenting an email list.

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Carol Lynn Rivera

Carol Lynn Rivera

I'm a business owner, content creator, podcaster and marketer. In 1999 I founded Rahvalor Interactive, a web and creative services production studio, with my husband and business partner Ralph. In 2011 we created Web.Search.Social, a consulting and marketing service line for small businesses. We also cohost the Web.Search.Social Podcast where we challenge the status quo of marketing and the Carbon Based Business Units podcast where we talk about the human side of being an entrepreneur. On any given day I wear the hat of project manager, consultant, social media manager and content marketer. My true passion is writing and in my spare time I'm busy planning my early retirement to Barcelona as a famous and wealthy novelist.
Carol Lynn Rivera
Carol Lynn Rivera