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tech and tools

Stop Following Marketing Rules And Start Being Human

Nix The Rules And Add Some Magic To Your Marketing

By Podcast, Ralph and Carol Lynn

In yet another Freduary episode, we welcome Melanie Kissell who knows a thing or two about adding magic to marketing. We talk with her today about nurturing your online relationships, skipping the automation and why she hates Brussels Sprouts.

We also expand a bit more on our conversation with Snip.ly founder Chris Bowal, caution against apologizing too much and share a bunch of resources that can help you add a little magic to your marketing.

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An Absurdly Reasonable Conversation With The Founder Of Snip.ly In Which We Vehemently Disagree Without Yelling Or Name Calling

An Absurdly Reasonable Conversation With The Founder Of Snip.ly In Which We Vehemently Disagree Without Yelling Or Name Calling

By Podcast, With Guests

I recently learned of a tool called snip.ly that lets you put your call to action on someone else’s website. The premise is that you can take a web page – say, from Web.Search.Social – and when you share a link to that page via your social networks, someone can click and BAM! There’s a popup with your link or newsletter signup or product download right there on the Web.Search.Social site. Sounds cool, huh?

Well, just wait until you consider the fact that someone might be putting their calls to action on YOUR site or blog. And instead of signing up for YOUR email newsletter, your readers are now singing up for someone else’s newsletter. Or buying their product. Or contacting them. And you may not even know it’s happening.

In today’s podcast and accompanying article, we tackle this dilemma head on by talking to one of the founders of the tool and asking him, WTF?

Listen in and read the article to understand just what this tool does, and how to keep it from being used on your site if you’re not into sharing your home with strangers and letting them profit from your hard work.

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Attack Your Biggest Social Marketing Challenges With MavSocial

Attack Your Biggest Social Marketing Challenges With MavSocial

By Podcast, Readings, Social Marketing

Faster.

Easier.

Wouldn’t it be better if your social marketing was both?

We rarely talk tools but today I want to share one with you that has some nifty features that I’ve used to make my own social marketing faster and easier.

It’s called MavSocial and it lets you buy, store, edit, schedule and share photos, audio and video from one account. If it sounds like Hootsuite or Buffer that’s because of the scheduling part. But wait until you find out about some of the other tricks up its sleeve.

If this sounds useful to you there is a free account you can sign up for, no credit card required. I’ve enjoyed this tool and I hope you do too.

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Social Marketing Simplified: Manage Images and Plan Campaigns With MavSocial

Social Marketing Simplified: Manage Images and Plan Campaigns With MavSocial

By Podcast, With Guests

Today’s podcast episode is a little different because we don’t usually talk tools, but this one stood out. We were first introduced to MavSocial through a campaign they’re running on Triberr. We’ve had a couple of weeks to try out the tool and it has some pretty neat features that might work for your business.

Listen in as we talk with MavSocial’s founder Matthew Holden about where MavSocial came from, where it’s going, why we need yet another social management tool and how this one can help with your social management.

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