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productivity

7 Things Wasting Your Time Instead Of Making You Money

7 Things Wasting Your Time Instead Of Making You Money

By Marketing Insights & Strategy, Podcast, Readings

You probably expect to see the usual suspects on this list… spending too much time on Facebook, pinning too many recipes.

But this list is a little different. These are productivity suckers of the worst kind because they are things we have to deal with every day. So while you can take a “just log out of Facebook” approach to those other kinds of distraction, the ones I want to talk about are in front of you whether you like it or not.

And it’s easy to let them get out of control.

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Dear Business Owner, Great Content Marketing Requires Great Time Management. [Podcast]

By Writing & Content Marketing

How does a lack of disciplined time management within a company affect its marketing practices? That’s what Mike S. Brooks and I talked about on this episode of the Nuclear Chowder Podcast. In this show, I argue that when small and medium sized businesses do not practice good time management processes the end result is lots of busy time, but not lots of productive time. That has a ripple effect that affects all aspects of the business but most notably the execution of marketing tasks. Read more and listen for tips to help you manage your time – and your marketing – better

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This May Be Why Your Marketing Is Not Working

This May Be Why Your Marketing Is Not Working

By Marketing Insights & Strategy

In the world of small and medium sized businesses, many marketing processes fail and even more fail to launch. Why is that? Is it because of technology? Is it because of new channels? Is it because of the evolving nature of search and social? I propose that the single issue that causes marketing failures in SMBs doesn’t have anything to do with marketing at all. It boils down to one thing. Read more to find out what the major failure point is and how you can fix it.

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