Recently we welcomed a new client and asked their old developer to give us administrative access to our client’s Google analytics. But we discovered that the developer had set up analytics incorrectly. The result?
Well, in this case it’s goodbye to years of data. Here’s what you need to know about setting up – and owning – your Google analytics so you don’t get caught in the same trap.
Even the simplest of sites can take weeks of dedicated effort and even then the creation process never really ends. You’ll forever be perfecting and learning, adding and growing.
But to destroy a website and take a business’s lifeblood with it? Well, as one of our newest clients learned, that only takes a few hours in between firing an unethical developer one night and waking up the next morning to scorched earth.
In this podcast episode we talk with Mike Ash, the business owner who lived through this scenario, and we get his take on the experience, from hiring to firing his developer and how he dealt with the aftermath. We also have an accompanying article with a slew of red flags that should make you think twice about hiring your own developer or marketing company.
Today’s episode is a follow-up to last week when we talked about the things you need to get in order if you want an effective business continuity plan.
But what if you don’t have a business continuity plan and you lose your site? You have no backup… no access… your online business is paralyzed and you’re about to fly into a panic just thinking about all those lost pages and hundreds of blog posts… gone.
Stop, take a deep breath and listen to this podcast. We talk about how we helped restore our new client’s site from nothing and what you can do if this happens to you.
Last week I started a discussion on how to prevent your website from being held hostage. If you missed that, you can read it here.
Today I’ve got two more scenarios that can really derail your web marketing, cost time, money, or worse, require a total do-over. These are things I’ve seen happen to real people, over and over.
I’ve got a pretty simple solution at the end. You might not want to hear it, but it’s the truth. Find out what these mistakes are and then make sure they don’t happen to you.
Over the past few months, my company been running a series of cost savings promotions to entice people to hire us.
The good news is that we’ve closed a bunch of new work. The bad news is that the work has come with some stress. Not for us, but for some of our new customers.
As it turns out, some of our new clients discovered that rebooting their marketing wasn’t so easy because their websites were being held hostage. In some cases, a fee was required to disengage from an old developer. In others an attorney had to be called in. In still others, there was nothing to be done and we had to start from scratch when our customers realized they would never be able to access their original websites again.
Here are the top four things that I’ve witnessed and how you can avoid them.
This post was inspired by the countless nightmare stories I hear from prospects about how they hired a designer or developer, spent money and were left in the lurch. Either their site was never delivered, or it was delivered in horrific condition, or the cost spiraled out of control or about a hundred other variations that ended badly. This post is a bit tongue-in-cheek but the consequences are serious. So if you’re in the market to build a site (or need a do-over), take this to heart and be careful about how you vet and hire a developer.
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