Do you have to make decisions about budget for your business? If you’ve ever struggled to cut expenses when income is down, here is some advice for preparing ahead of time so you’re not making bad or reactionary decisions under the gun.
Stop looking for roadmaps and blueprints. Forget about fan counts, “likes” and “what Google wants”. Marketing is about understanding what your customers need, how you can give it to them, and building a bridge to make that happen. If you’re tired of big promises with little results, let us show you a different way.
How Can We Help?
I’m a do-it-yourselfer and need free online resources so I can improve my marketing.
If you don’t have a marketing budget and want to do it yourself, we’ve got free resources to help. Read our articles, listen to our podcast, and use what inspires you to build your own marketing plan!Gimme The Free Stuff!
I need to stay focused on running my business and I want you to be my marketing team.
If you want help growing your business without gimmicks, we can be your marketing team. We’ll plan, manage and measure results so you can stay focused on running your business.Help Me Grow My Business!
Read Our Marketing Articles
What does it mean to market to millennials? Is it a state of mind or of age? Is it leading your brand to be inauthentic? And what does “on fleek” mean, anyway? Here are some things to think about if you’re worried about missing an entire generation.
We as business people come from a place of knowing. We are intimately acquainted with our products and services. We know what they do (and what they don’t), we know what they offer and we know their limitations. We know how things work from the inside out, but sometimes we forget that just because we know, doesn’t mean our customers know.
Listen To The Web.Search.Social Podcast
Does caffeine get you going or just create an illusion productivity? We talk about getting out of the whirlwind, learning to relax and what it takes to be productive. Plus how to tell a better business story and why empathy wins over confrontation.
We talk with this family of tea importers and tea blend mixologists about how they got involved in the tea business, how to brew a great cup and how they get the word out about their products.