Facebook, Email And Landing Pages: Brought To You By The Power Of The Sun

Facebook, Email And Landing Pages: Brought To You By The Power Of The Sun

Show Notes

Plenty of people have “a big idea”. But not a lot of those people take their idea to fruition and watch it grow and thrive.

Yet that’s exactly what Glen Koedding did. One day he was hanging out in the pool with a business colleague, thinking about how to use solar energy to heat the pool and nine months later he was running his own solar business. Since then he’s grown the company into an impressive enterprise by doing all of his own marketing.

We talked with him about just some of the incredibly smart strategies he employs – from social to email to website. There are more good ideas here than miles to the sun.

In This Episode We Talk About

  • What it takes to grow your business from the ground up.
  • How you can market to your email list using one absurdly simple and wildly effective technique.
  • What it means to be truly “customer first” and how that can be a tremendous marketing asset.
  • How to use Facebook like a grown up and stop whining about your low reach.
  • And more inspiring stuff about landing pages, content creation and the value of planning.

Links & Resources

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Carol Lynn Rivera

Carol Lynn Rivera

I'm a business owner, content creator, podcaster and marketer. In 1999 I founded Rahvalor Interactive, a web and creative services production studio, with my husband and business partner Ralph. In 2011 we created Web.Search.Social, a consulting and marketing service line for small businesses. We also cohost the Web.Search.Social Podcast where we challenge the status quo of marketing and the Carbon Based Business Units podcast where we talk about the human side of being an entrepreneur. On any given day I wear the hat of project manager, consultant, social media manager and content marketer. My true passion is writing and in my spare time I'm busy planning my early retirement to Barcelona as a famous and wealthy novelist.
Carol Lynn Rivera
Carol Lynn Rivera