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Steve Aedy

The Art Of Writing For The Web

The Art Of Writing For The Web

By Writing & Content Marketing

Someone once asked me: how do users read on the web? My answer? They don’t. Internet users scan. They pick out individual words and sentences. Check out these statistics from a recent study: 79% of participants always scanned a new webpage. Only 16% actually read word-by-word. Here is how you can make your content more readable and keep those wandering eyes from leaving your page.

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